WEDDINGS · EXPERIENCES · COMMUNICATIONS
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FOR US, IT'S PERSONAL TOO.
There are moments in life we wish we could hold on to forever. Not simply because of how beautiful they were, but because of the people we shared them with and how they made us feel.
At Villa Doce, we create weddings, private celebrations and brand experiences with that same feeling in mind.
We believe the most wonderful experiences begin by getting to know the people behind them. Their stories, their ideas, the things they love and even the little details they might not think to mention. Because when something is truly personal, you can feel the difference.
Based in Dubai, creating across Italy, Spain and beyond.
WEDDINGS & DESTINATION WEDDINGS
Every wedding has its own story. And for us, getting to know yours is where everything begins.
We believe your wedding should reflect who you are, what matters to you and everything that makes your story yours. As luxury wedding planners, we take the time to understand what you're imagining, what matters to your families and how you want everyone to feel.
Whether you're planning a destination wedding in Lake Como or elsewhere in Italy, a celebration in Dubai or a wedding in Spain, we'll be by your side throughout the journey. From finding the perfect venue and bringing your wedding design to life to floral arrangements, catering, entertainment, guest hospitality and coordination, we look after every detail with care.
We want you to enjoy the excitement of planning your wedding, knowing you can count on us from the very first conversation to the last dance, making sure you can enjoy the experience as much as the celebration itself. Because what matters to you matters to us.
Luxury Weddings · Destination Weddings · Wedding Planning · Creative Direction · Guest Experience · Event Production
We've spent years working with luxury brands, learning how much thought, dedication and attention to detail goes into building a name that people recognise and trust. We understand that every event, every collaboration and every interaction becomes part of that story.
Whether we're creating an intimate gathering for your most valued clients, launching a new collection or bringing brands together for a collaboration, we look at both the experience itself and what it can achieve beyond the occasion.
From the initial idea to the final guest leaving, we bring together creative thinking, careful planning and a real understanding of the luxury industry and the heritage, savoir-faire and distinctive codes behind each Maison.
We want to be the people you can rely on, who understand your expectations, represent your brand with care and are as invested in the outcome as you are.
Luxury Events · Corporate & Destination Events · Brand Experiences · Product Launches · Fashion Shows · Gala Dinners · VIP Experiences · Creative Direction & Production
Selected brands from our founders' professional journeys and collaborations.
VILLA DOCE × THE EVENT
Official collaborator · Dubai
Where fashion, culture, exclusivity and opportunity meet.
The Event brings together international designers, influential figures, industry leaders, media and luxury brands in Dubai, creating a meeting point for creativity, visibility and valuable connections.
As an official collaborator, Villa Doce connects brands with tailored sponsorships, activations and partnerships that reflect their identity and ambitions.
Beyond visibility, our focus is on reaching the right audience, strengthening brand positioning and opening new commercial opportunities.
Next edition April 2027
Discover The Event ↗Your brand at the next edition.
Explore Sponsorship OpportunitiesTHE CREATIVE STUDIO
We love the moment when an idea begins to take shape. When something that started as a conversation, a thought or an image becomes something you can actually see and imagine.
Our Creative Studio is where we explore those possibilities.
From creative concepts and visual storytelling to campaigns, films, event design and digital experiences, we combine imagination, design and new technologies to bring ideas to life. Whatever the project, creativity always comes first. Technology simply allows us to take it further.
AI Campaign Imagery · AI Video Production · Creative Concepts · Event & Spatial Visualisation · Digital Experiences · Audiovisual Production · Creative Presentations & Proposals
OUR SERVICES
A celebration should feel as personal as the story behind it.
From intimate weddings to multi-day destination celebrations in Dubai, Lake Como, Italy and Spain.
we bring together venue sourcing, wedding design and styling, florals, catering, entertainment, budget and supplier coordination, RSVP management, guest hospitality and transfers.
An experience should do more than make an impression. It should make a difference.
From luxury corporate events, product launches and brand activations to private client experiences, fashion shows, gala dinners and exclusive brand soirées, we create experiences that reflect your brand's identity.
We combine creative direction, strategic thinking, established industry relationships and hands-on event production to bring every detail together with care and expertise.
The right connection can open a world of possibilities.
From strategic brand partnerships and co-branding collaborations to event sponsorships, luxury gifting and joint activations.
We identify opportunities that bring the right audiences together.
Every brand has its own personality, ambitions and story to tell. Understanding what makes yours unique is where our work begins.
From brand strategy, positioning, PR and social media management to creative campaigns, content creation, audiovisual production and AI-powered visual storytelling,
We combine creativity with practical experience.
AUDIOVISUAL
Some stories deserve more than a recap of the day. We give them the time and intimacy of a documentary, capturing not only what happened, but what it meant.
Behind every business is someone who once decided to begin.
Through personal conversations and considered filmmaking, we explore the people, decisions and convictions behind a brand, creating an honest portrait of its story.
How you met. What brought you together. What the day means to you.
Unscripted conversations woven into the celebration, preserving the feelings and moments you'll want to return to years from now.
Available independently or as part of a wedding, event or creative project.
A personal way of working.
A world of experience behind it.
FOUNDED BY PAULA & ÁLVARO
Villa Doce was born from two different journeys and one shared belief: that what we create should mean something to the people who experience it.
For Paula, it was a journey through project management, luxury marketing, communications and events, working with companies including Mercedes-Benz, Bentley and Omnicom, one of the world's leading communications groups.
During her time at Bentley, guests would sometimes describe an experience as one of the best days of their lives. Those words stayed with her, reminding her that the greatest reward wasn't simply bringing an idea to life, but knowing how much it meant to someone.
That feeling still shapes the personal care she brings to every project.
Álvaro brings a different, complementary perspective, shaped by more than a decade working with private luxury clients across Monaco, Marbella, Dubai and Madrid.
His experience taught him that true luxury begins with understanding people, anticipating their needs and noticing the details others might overlook.
His background in interiors in Paris and Madrid deepened his sensitivity to design, atmosphere and the emotions spaces can evoke. Today, he brings that perspective into creative direction, visual storytelling and emerging technology, finding new ways to turn ideas into experiences.
What drives him is the possibility of imagining something different and bringing it to life with a personal understanding of the people it's for.
When we decided to create Villa Doce together, we knew we wanted it to reflect not just our experience, but the care, creativity and personal attention we bring to everything we do.
We wanted to build a company where clients could feel confident in the people looking after them and genuinely excited about what we could create together.
We're personally involved in our projects because we enjoy being part of the journey, from the first conversation to the final details.
It's about understanding why it matters to someone and caring enough to make that difference.
That is what Villa Doce means to us.
CREATIVE POSSIBILITIES
From campaign concepts to spaces not yet built, we explore new ways of seeing, imagining and creating.
CONTACT
Tell us a little about what you're imagining and we'll be happy to explore it with you.